Ecole hôtelière de Lausanne’s (EHL) 2017 Student Business Projects (SBP) have come to a close in the curriculum of the senior students who chose to service one of the 40 client-companies involved.
One such company was MSC Cruises, the Geneva-based world’s largest privately held global cruise line, that recently entered the second phase of its growth on the back of a 10-year, EUR 9 billion (AED37.6 billion) investment plan which will bring into service up to 11 new cruise ships by 2026.
In connection with this, the company is currently working on its future growth strategy and it tasked six of EHL’s students with a concept development for future new ships. The group who was assigned to the task during nine weeks won the excellence award for their achievements.
“The energy, imagination, and pragmatism that these students contributed to the project was truly refreshing. They had the courage to conceptualise the on-board experience in a true spirit of hospitality,” said MSC Cruises head of corporate product development and guest experience Andrea Gangale.
The SBPs are one of the hallmarks of an EHL education and represents the link that the institution has with the industry.
“The role we strive to play, as a catalyst of knowledge and innovation, is crystalised in this exceptional nine-week adventure our students get to go on. We are proud of our students and enjoy being witnesses to the impact they have, and will continue to have for many years to come as bright professionals,” said Dr. Christine Demen Meier, head of the entrepreneurship and innovation department and holder of the Metro Chair of Innovation and Saviva F&B Chair.